We were tasked with redesigning the 2016 TypeCon, this includes the logo, main webpage, program, and way-finding system. My goal was to highlight this years theme of “Resound” in a way that helps to exemplify that word and also still focus on the typography. I tried playing around with the needle in Seattle, where the convention is held, though none of those ideas felt like it represented the convention properly. I wanted the colors to be fun and bright so that the convention seemed exciting for the people attending. The logo idea I developed is playful and represents hand lettering while still being modern.